The mobile app industry has revolutionized the world of business by enabling the use of applications within and outside the office. Today there are so many apps that professionals can use to perform their daily business activities. From document readers/editors to communication apps, mobile users have a wealth of software in their hands. By using customized apps that are intuitive and powerful, companies can significantly increase employee productivity and enhance worker satisfaction. However, for an organization to achieve maximum employee productivity, the following issues should be addressed during the creation and use of a mobile app.
Identifying and Leveraging Different Users
Whether employees are using company-issued devices or personal phones, they need to access and use business applications at different times and in different ways. For instance, one employee may only need to access an app during office hours using company devices, while another may have to use the application to accomplish official duties while away from the office. Therefore, it is necessary that organizations determine which user persona to give to each employee as well as the proper policies and privileges for each user’s interaction with the app. This helps create an environment of increased worker productivity without putting corporate data at risk.
Since customized mobile applications are unique to the organization’s functionality, employees need to be trained on how to use the app. The fact that not all employees are tech savvy also necessitates training. Aside from personally teaching employees how to use business mobile apps, companies can take advantage of tools such as performance support, which can be made available as staff members perform their work. Performance support helps even the least technical employee to adapt quickly to the functionalities of the app.
Supporting a Large Number of Devices
If employees use devices and operating environments that they are accustomed to, they are more likely to be efficient and productive. Therefore, organizations looking to have business applications developed should opt for apps that offer cross-platform capabilities. Supporting and enabling the use of known entities is advantageous to the organization as it helps cut down or even eliminate the time spent training employees on how to use an app. It also has the advantage of enabling employees to use their own devices thereby eliminating the costs of buying, supporting, and repairing devices for employees.
Using Mobile Application Management (MAM)
For workers to be fully productive, company data should be available on devices at a moment’s notice. However, making company information too easy to access can increase chances of data loss, theft, and leakage. Therefore, companies should look for a solution that enables easy access of data while protecting it against malicious use. MAM offers the perfect solution as it ensures the important combination of utility, security, and access, while guarding against improper data use. MAM software unifies and integrates a full range of functionality including delivering apps to different users, managing app updates, and providing corporate administrators the ability to remotely wipe company apps and data from an end user’s device.
Mobile apps are only as good as how they are used. By putting the above points into action, employee productivity will drastically enhance.
Ismay Croft helps businesses enhance revenue through the smart use of mobile apps. She is also a freelance writer in the mobile apps niche. If you are interested in having a customized app developed for your company, Ismay recommends you click here.