<p>A large-scale survey, polling over 5,000 blogs, which was conducted during the first months of 2011 by Alexa Internet Inc., the well-known web ranking company, uncovered three previously unknown and ground-breaking SEO techniques that are currently utilized to dramatically improve traffic to blogs and sites.<!--more--></p>
<p>We were able to talk with Dave Sherfesee, President of Alexa, and asked him to share his insights about these fresh new strategies. &#8220;We were pretty amazed. We are watching the web all the time, but these 3 took us by surprise&#8221;, Sherfesee said.</p>
<h3><strong>1: More pleasing, better ranking</strong></h3>
<p>Recently, Larry Page took over the CEO position from Eric Schmidt. This has had a profound impact on search engine optimization (SEO), explains Sherfesee. &#8220;Larry&#8217;s a very different guy. For him, people shouldn&#8217;t just get good search results, but they should show more gratitude too. That&#8217;s why page including his name, with key phrases like &#8220;the great leader&#8221; and &#8220;the god of search&#8221; in close proximity, instantly get great rankings.&#8221; Although this may seem like an easy way to please Mr. PageRank, misspelling his name or mentioning Bing in the same context equals SEO-suicide, says Sherfesee.</p>
<h3><strong>2: Use the right attribute in links</strong></h3>
<p>After digging out old HTML specifications, clever webmasters uncovered a hidden backdoor to nothing short of Search Glory: the isveryimportant attribute, that can be implied to link (anchor) elements. Sherfesee: &#8220;We felt so stupid when this turned up. It&#8217;s unbelievable. All you have to do is add that attribute and wham, you&#8217;re on. I never know HTML could be so intuitive&#8221;. Apparently, great care is necessary, as being overly generous with this attribute will set off Google&#8217;s suspicion. &#8220;When I learned about it, I tried it out immediately on our site. Hours later I get a call from the <a href="http://freetechaid.com">Google Search department</a>, asking &#8216;is it really important?&#8217;. So, you better be careful.&#8221;</p>
<h3><strong>3: Use the magic color scheme</strong></h3>
<p>Most webmasters know a thing or two about good webdesign, but only a few design gurus have tapped into a source of unprecedented visitor loyalty: the Magic Color Scheme. Sherfesee: &#8220;It turns out that if you use a deep-purple page background, light yellow headings and harsh brown-blue body text, this will trigger visitors&#8217; brain to produce huge amounts of endorfins. They just feel so good coming to your site, they&#8217;ll keep coming back,<br />
and they&#8217;ll have no clue why. It really works. I&#8217;m now driving an Aston Martin Lagonda, after visiting a dealer website with the Magic Color Scheme.&#8221;</p>
<p>Alexa will continue research into traffic strategies, after it has completed its current survey, &#8220;How Seemingly Free Porn Memberships Affects Willingness to Install the Alexa Toolbar&#8221;.</p>
<address>Source: Technorati </address>